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Run your e-commerce marketing from Claude, with MCP.

Updated 22 October 2026 · Takat AI

Ecom 360° speaks MCP, the open protocol AI assistants use to reach tools. Connected to Claude, it answers questions about your brand from your own data, and prepares the actions that follow. Reads answer instantly; every write still waits for your click.

What MCP changes

The Model Context Protocol is an open standard that lets an assistant like Claude use outside tools and data. Instead of copying numbers into a chat, the assistant asks the tool directly — here, Ecom 360°.

What you can ask

Same approvals, same log

From the cockpit or from Claude, the rules are the same: reading is immediate, and anything that publishes, spends or changes an account waits for a person’s click. Every action, from either side, lands in the same approval log.

Questions

Do I need Claude to use Ecom 360°?

No. The cockpit has its own chat. Claude through MCP is a second way in, with the same rules.

Can Claude spend money or publish on my behalf?

No. Through MCP, writes are prepared and wait for your approval, exactly as in the cockpit.

Is MCP specific to Claude?

MCP is an open protocol introduced by Anthropic; Claude is the assistant Ecom 360° is used with today.

Sources

Read next

Tell us about your brand. We come back with where to start.

A short call, on your own accounts: what your ads, your posts and your search traffic say today, and the first three moves we would prepare for your approval.